Comments on: AOL’s new strategy: Quantity over quality?

By: Is AOL heading for a comeback? » VentureBeat

Is AOL heading for a comeback? » VentureBeat — Fri, 25 Apr 2008 18:40:14 +0000

[...] is continuing to expand its web properties, rolling out new sites at a rapid pace this year. We’ve questioned this strategy of seemingly quantity over quality, [...]

By: Amid “reinvention”, AOL snaps up Sphere » VentureBeat

Amid “reinvention”, AOL snaps up Sphere » VentureBeat — Thu, 17 Apr 2008 14:31:06 +0000

[...] may seem to be a rather generous assessment given that some of that reinvention is little more than pumping out more niche sites to pull in the advertising dollars, comScore’s newest data shows AOL’s Platform A was [...]

By: Last year’s rumor was true. Bebo bought — for $850 million, by AOL » VentureBeat

Thu, 13 Mar 2008 17:28:30 +0000

[...] a strategy of building a lot more sites, which we thought sounded like quantity over quality (our coverage). For example, AOL is planning to launch 17 international web sites, and has plans to expand to 30 [...]

By: AOL opens AIM, for real this time, with Open AIM 2.0 » VentureBeat

AOL opens AIM, for real this time, with Open AIM 2.0 » VentureBeat — Wed, 05 Mar 2008 11:47:32 +0000

[...] as with news that AOL will be launching a dozen new sites this year to bolster their advertising (our coverage), they could soon utilize AIM as an ad platform for developers as well. Tagged co:aol [...]

By: AOL Thinks More is More « MyMediaMusings

AOL Thinks More is More « MyMediaMusings — Tue, 04 Mar 2008 16:36:08 +0000

[...] VentureBeat has this to say about AOL’s strategy: “It’s hard to feel excited about a company that hopes to succeed simply [...]

By: AOL: Up To 30 New Sites By The End Of 2008 |THE PEOPLE VOICE

AOL: Up To 30 New Sites By The End Of 2008 |THE PEOPLE VOICE — Tue, 04 Mar 2008 12:26:33 +0000

[...] Siegler at VentureBeat does ask an important question though: is this a strategy of quantity over quality? While certainly [...]

By: Between the Lines mobile edition

Between the Lines mobile edition — Tue, 04 Mar 2008 10:15:39 +0000

[...] VentureBeat: AOL’s new strategy: Quantity over quality [...]

By: 03-03-2008 - Top 10 Blog Stories » Popular Search Info

03-03-2008 - Top 10 Blog Stories » Popular Search Info — Tue, 04 Mar 2008 09:29:51 +0000

[...] in 10th place:NAFTA-Gate, Take TwoWedding Band Gatecrashes Celeb PartyAOL’s new strategy: Quantity over quality?Teaching Boys and Girls SeparatelyGerman jet wing scrapes runway; all safe .adHeadline {font: [...]

By: unitedBIT’s RoundUp » Blog Archive » AOL to Launch 12 Sites in 6 Months of total 30 Sites in 2008

Tue, 04 Mar 2008 08:33:23 +0000

[...] Today, Bill Wilson, AOL’s executive vice president of programming has announced that AOL plans on launching twelve new sites over the next six months. There haven’t been any more details released in regards to Wilson’s statement, but surely the niche market has regained a bit of its appeal with improved efforts for behavioral targeting and integrated social media. Kristen Nicole of Mashable! predicts that these sites may have some involvement with AOL’s open mobile platform and MG Siegler of VentureBeat assumes they will follow the trend of the Asylum and Spinner sites AOL launched last year for men’s lifestyle and music respectively. And Allen Stern may sure that they will hit the areas where online advertising provides the most return — gaming, women’s, health and fitness, etc.. Doug Caverly at WebProNews uses traffic data in January to say that AOL may not in as bad a shape as pessimists might imagine. However, MG Siegler at VentureBeat does ask an important question though: is this a strategy of quantity over quality? He writes: “it’s hard to feel excited about a company that hopes to succeed simply by putting more of its product on the web rather than focusing on improving the sites they already have. It’s the old quantity versus quality argument. Source/See more at: CenterNetworks, TechCrunch, Mashable!, WebProNews, VentureBeat [...]

By: TechCrunch Japanese アーカイブ » AOL：2008年末までに30もの新しいサイトを開設

TechCrunch Japanese アーカイブ » AOL：2008年末までに30もの新しいサイトを開設 — Tue, 04 Mar 2008 05:59:15 +0000

[...] しかし、VentureBeatのMGのSieglerは「これは質より量の戦略なのか？」という重要な問い掛けをしている。確かにその戦略は論理的ですが、現在すでに持っているサイトの向上に重点を置くよりも、単に自社製品をより多くウェブに出すことで成功したい、と考えている企業に対して興奮を覚えることは難しいものです。 [...]

By: AOL to launch 20+ new sites - Lost Remote TV Blog

AOL to launch 20+ new sites - Lost Remote TV Blog — Tue, 04 Mar 2008 05:36:01 +0000

[...] VentureBeat has this to say about AOL’s strategy: “It’s hard to feel excited about a company that hopes to [...]

By: BA

BA — Tue, 04 Mar 2008 04:18:03 +0000

The SHOTGUN approach to product development.

By: AOL: Upto 30 New Sites By The End Of 2008

AOL: Upto 30 New Sites By The End Of 2008 — Tue, 04 Mar 2008 03:09:43 +0000

[...] Siegler at VentureBeat does ask an important question though: is this a strategy of quantity over quality? While [...]