Widget mashup service Mixmonsta wins Vator.tv/Demand Media competition
Widget mashup site Mixmonsta has won a startup competition organized by startup pitch site Vator.tv and well-funded domain purchaser Demand Media, with participation from blogs including VentureBeat.
Huntingdon Valley, Pennsylvania-based Mixmonsta lets users mash together songs, videos and other images from their computers and phones within its flash-widget interface. Then, users can send the mashup clips to friends by email or by phone (see sample, below). It has been showing some decent traction, with more than five million video views, 380,000 total users and 30,000 registered users. Since many of the mashups are from music videos, some record labels have also been displaying Mixmonsta creations on their artists’ sites.
Runner-ups in the competition were NowLive, Zipidee, Clupedia and Woome.
Mixmonsta has won a range of things useful to any startup. Its chief executive, Voit Damevski, is getting flown to LA to meet with Demand Media’s merger and acquisition team, which could lead to an acquisition or investment. Demand Media, as our readers may recall, has raised a total of $355 million to buy up valuable domain names then run ads and content on them, and has been busy buying up other startups.
MixMonsta has also won six months of free hosting and streaming services from Verisign’s CDN network, a Sun Microsystems server and traffic analysis from Visible Technologies valued at $25,000. It has also won coverage on blogs like VentureBeat: Priceless.
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About the Author, Eric Eldon
Eric currently covers digital media technology and business news, especially what's happening on social networks and their platforms. He also writes and edits stories about venture capital, and lots of other stuff, too. He started at VentureBeat in the spring of 2007, half a year or so after Matt Marshall left his reporting job at the San Jose Mercury News to found the site. Eric previously cofounded a startup called Writewith, that was building editorial software for newspapers and other groups of writers. The startup didn't work out, but he learned a lot.