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	<title>Comments on: Controversial ad company Jellycloud shuts down</title>
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	<link>http://digital.venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-consolidation/</link>
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		<title>By: JellyCloud Shuts Down After Taking $50 Million</title>
		<link>http://digital.venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-consolidation/comment-page-1/#comment-833137</link>
		<dc:creator>JellyCloud Shuts Down After Taking $50 Million</dc:creator>
		<pubDate>Fri, 07 Nov 2008 05:10:15 +0000</pubDate>
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		<description>[...] were viewing online and behavioral target ads around content viewed or searched for. According to VentureBeat, Google now is the closest to doing what the original Gator was so hated for: Google is [...]</description>
		<content:encoded><![CDATA[<p>[...] were viewing online and behavioral target ads around content viewed or searched for. According to VentureBeat, Google now is the closest to doing what the original Gator was so hated for: Google is [...]</p>
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	<item>
		<title>By: 10 Types of Ad Targeting &#187;</title>
		<link>http://digital.venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-consolidation/comment-page-1/#comment-831413</link>
		<dc:creator>10 Types of Ad Targeting &#187;</dc:creator>
		<pubDate>Fri, 17 Oct 2008 13:02:07 +0000</pubDate>
		<guid isPermaLink="false">http://venturebeat.com/?p=98718#comment-831413</guid>
		<description>[...] ad targeting the old next best thing? The growth in digital marketing says yes. The layoffs and shutdowns say maybe [...]</description>
		<content:encoded><![CDATA[<p>[...] ad targeting the old next best thing? The growth in digital marketing says yes. The layoffs and shutdowns say maybe [...]</p>
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		<title>By: Welcome to Jellycloud. Now Clean Out Your Desk. &#124; John Paczkowski &#124; Digital Daily &#124; AllThingsD</title>
		<link>http://digital.venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-consolidation/comment-page-1/#comment-830392</link>
		<dc:creator>Welcome to Jellycloud. Now Clean Out Your Desk. &#124; John Paczkowski &#124; Digital Daily &#124; AllThingsD</dc:creator>
		<pubDate>Tue, 07 Oct 2008 14:56:13 +0000</pubDate>
		<guid isPermaLink="false">http://venturebeat.com/?p=98718#comment-830392</guid>
		<description>[...] At last estimate there were some 200 ad networks in the online display advertising space. Today, there are 199. Jellycloud, the &#8220;highly differentiated behavioral ad network,&#8221; has finally undergone the ultimate differentiation: it&#8217;s shut down. The company &#8212; which in past lives was known as Gater and Claria, two names synonymous with spyware &#8212; did indeed close last weekend, returning to investors the $11.5 million in venture capital it raised in April, sacking its 36 employees and calling in the asset liquidators. [...]</description>
		<content:encoded><![CDATA[<p>[...] At last estimate there were some 200 ad networks in the online display advertising space. Today, there are 199. Jellycloud, the &#8220;highly differentiated behavioral ad network,&#8221; has finally undergone the ultimate differentiation: it&#8217;s shut down. The company &#8212; which in past lives was known as Gater and Claria, two names synonymous with spyware &#8212; did indeed close last weekend, returning to investors the $11.5 million in venture capital it raised in April, sacking its 36 employees and calling in the asset liquidators. [...]</p>
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	<item>
		<title>By: Name Change Didn&#8217;t Help: Jellycloud Defunct; $50M In Funding Down The Drain, 36 Staffers Out &#124; Jobs</title>
		<link>http://digital.venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-consolidation/comment-page-1/#comment-830369</link>
		<dc:creator>Name Change Didn&#8217;t Help: Jellycloud Defunct; $50M In Funding Down The Drain, 36 Staffers Out &#124; Jobs</dc:creator>
		<pubDate>Tue, 07 Oct 2008 10:33:40 +0000</pubDate>
		<guid isPermaLink="false">http://venturebeat.com/?p=98718#comment-830369</guid>
		<description>[...] Valleywag first reported, citing an unidentified tipster. The news was confirmed today by Venturebeat, which cited an unidentified source within the company. Repeated calls to Jellycloud were not [...]</description>
		<content:encoded><![CDATA[<p>[...] Valleywag first reported, citing an unidentified tipster. The news was confirmed today by Venturebeat, which cited an unidentified source within the company. Repeated calls to Jellycloud were not [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Jellycloud pulls the plug; shuts down service &#124; Startup Meme</title>
		<link>http://digital.venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-consolidation/comment-page-1/#comment-830357</link>
		<dc:creator>Jellycloud pulls the plug; shuts down service &#124; Startup Meme</dc:creator>
		<pubDate>Tue, 07 Oct 2008 07:30:43 +0000</pubDate>
		<guid isPermaLink="false">http://venturebeat.com/?p=98718#comment-830357</guid>
		<description>[...] short their expenses by firing staff or shutting down businesses, Jellycloud an ad network has decided to draw oxygen out of its [...]</description>
		<content:encoded><![CDATA[<p>[...] short their expenses by firing staff or shutting down businesses, Jellycloud an ad network has decided to draw oxygen out of its [...]</p>
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		<title>By: Paid Content : Name Change Didn't Help: Jellycloud Defunct; $50M In Funding Down The Drain, 36 Staffers Out</title>
		<link>http://digital.venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-consolidation/comment-page-1/#comment-830337</link>
		<dc:creator>Paid Content : Name Change Didn't Help: Jellycloud Defunct; $50M In Funding Down The Drain, 36 Staffers Out</dc:creator>
		<pubDate>Tue, 07 Oct 2008 01:15:22 +0000</pubDate>
		<guid isPermaLink="false">http://venturebeat.com/?p=98718#comment-830337</guid>
		<description>[...] Valleywag first reported, citing an unidentified tipster. The news was confirmed today by Venturebeat, which cited an unidentified source within the company. Repeated calls to Jellycloud were not [...]</description>
		<content:encoded><![CDATA[<p>[...] Valleywag first reported, citing an unidentified tipster. The news was confirmed today by Venturebeat, which cited an unidentified source within the company. Repeated calls to Jellycloud were not [...]</p>
]]></content:encoded>
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		<title>By: &#34;Depression 2.0&#34; High Tech Layoff Tracker</title>
		<link>http://digital.venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-consolidation/comment-page-1/#comment-830330</link>
		<dc:creator>&#34;Depression 2.0&#34; High Tech Layoff Tracker</dc:creator>
		<pubDate>Mon, 06 Oct 2008 22:19:20 +0000</pubDate>
		<guid isPermaLink="false">http://venturebeat.com/?p=98718#comment-830330</guid>
		<description>[...] Controversial ad company Jellycloud shuts down [...]</description>
		<content:encoded><![CDATA[<p>[...] Controversial ad company Jellycloud shuts down [...]</p>
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	<item>
		<title>By: Initial Hypothesis &#187; Blog Archive &#187; Gator / Claria / Jellycloud finally shuts down.</title>
		<link>http://digital.venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-consolidation/comment-page-1/#comment-830315</link>
		<dc:creator>Initial Hypothesis &#187; Blog Archive &#187; Gator / Claria / Jellycloud finally shuts down.</dc:creator>
		<pubDate>Mon, 06 Oct 2008 19:38:35 +0000</pubDate>
		<guid isPermaLink="false">http://venturebeat.com/?p=98718#comment-830315</guid>
		<description>[...] http://venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-con... [...]</description>
		<content:encoded><![CDATA[<p>[...] <a href="http://venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-con.." rel="nofollow">http://venturebeat.com/2008/10/06/controversial-ad-company-jellycloud-shuts-down-citing-industry-con..</a>. [...]</p>
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