TC50: Sealtale offers a personalized way to declare brand loyalty

sealtaleThe latest company to demo at today’s TechCrunch50 conference in San Francisco is Sealtale. There are people who love to tell everyone about the companies, products, and brands that they like. They’ll put stickers on laptops, pins on messengers bags, and so on. Sealtale brings this idea to the web, allowing users add badges to blogs and websites.

So let’s say you’re a fan of VentureBeat. You could find a VentureBeat badge on Sealtale and add it to your blog and social network profiles. If it doesn’t exist yet, you could build your own. Then, not only will people visiting your site see that you like VentureBeat, but you could also visit an RSS-reader type service to see posts related to VentureBeat. You would also be able to connect to other users with the VentureBeat badge. OK, so no one’s done that yet, but we can dream, can’t we?

Sealtale has launched in Korea and makes money on advertising.

Click here for more startup news coming out of the TechCrunch50 conference today.

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About the Author, Anthony Ha

Anthony is VentureBeat's assistant editor, as well as its reporter on enterprise technology, cloud computing, and tech policy. Before joining VentureBeat in 2008, Anthony worked at the Hollister Free Lance, where he won awards from the California Newspaper Publishers Association for breaking news coverage and writing. He attended Stanford University and now lives in San Francisco. Reach him at anthony@venturebeat.com. You can also follow Anthony on Twitter.

  • debunker
    One question: do brands have a problem with someone else using their imagery/logo without permission?
  • Oliver
    Hi there,

    Would love to get your personal feedback on loyalty/reward programs: http://www.loyaltyleaders.org/consumer-survey.php