Ad spend declines for first half of year, digital growth slows
Advertising spend works as a bit of the canary in the coal mine in a lagging economy. When the market constricts, one of the first things to go is the ad budget. News showing a decline in overall ad spend for the first half of… Continue Reading
Yahoo’s Right Media ad exchange was so broken some turned it off
After Yahoo confirmed it has been experiencing problems with latency at its Right Media exchange on Monday, I’ve heard from those at ad networks using RXM, verifying latency issues were widespread. How bad was it? One Right Media client actually turned off Right Media exchange… Continue Reading
Is Latency Crippling Yahoo’s Right Media? Yep.
Right Media, an online ad exchange that Yahoo acquired in 2007, is having some serious technical hiccups, sources within the online ad world tell us. This is leading to problems with capacity and latency. Think messaging service Twitter and its formerly-frequent use of the Fail… Continue Reading
Stealth online classified ad company The Worldwise Exchange gets $5 million in funding
The Worldwide Exchange, which seems to be some sort of online classified ad provider, received $5 million in funding from undisclosed angel investors, VentureBeat has learned. The company, based in Playa Vista, Calif., must be in stealth mode, as I can find absolutely zero trace… Continue Reading
Behavioral targeting firm Proclivity Systems lands $5.5 million in second round of funding
Proclivity Systems announced a second round of funding today, to the tune of $5.5 million. Proclivity provides back-end analytics in e-commerce sites to help retailers determine what an online shopper may be likely to buy. By mining the data trail someone leaves behind while browsing… Continue Reading
Smartphones gobbling up ever more market share
The mobile web is looking a bit smarter lately. AdMob, a mobile ad platform we’ve covered before, put out its metrics for August, and it’s clear that smartphones are quickly becoming mainstream. Drawing on data from the over 5,000 mobile websites the company serves, the… Continue Reading
DEMOfall 08: SpinSpotter aims to clear up media bias
SpinSpotter is a new browser plug-in that hopes to arm online news junkies with the power of pointing out when the media has a dog in the fight.
It works like this: Users install the plug-in, which currently is only available to FireFox users, though an… Continue Reading
Google cuts how long it keeps your IP data by half
Google announced yesterday evening it would change how long it stores the IP addresses of its users without anonymizing the information, down to nine months from 18. The announcement comes a year and a half after Google instituted the 18-month rule – before that, Google… Continue Reading
Sequoia and Battery raise piles of cash for new funds
Sharpen up those pitches — there’s over a billion dollars worth of newly minted VC funding flowing in the Valley now.
Two of the more respected venture capital firms, Sequoia Capital (arguably top dog in the valley, having invested in Google, Apple and many others) and… Continue Reading
Mobile marketer Vibes Media nabs $15 million in funding, hunts for acquisitions
In another sign that interest in mobile advertising is perking up, Chicago-based mobile marketing company Vibes Media announced $15 million in a first round of funding today. Never mind that it’s still hard to point to a single company that has been able to go… Continue Reading
Our review: Chrome more than capable of taking on IE and Firefox
Add web browers to the list of things Google does well. The Mountain View-based search giant debuted its new web browser today in a public beta, and I’ve spent most of the afternoon poking around the web and seeing how Chrome performs. The verdict? While… Continue Reading
Education.com scores $9.75 million in second round of funding
Online education portal Education.com will announce a total of $9.75 million in its second round of financing today, VentureBeat has learned. The site seeks to become a one-stop destination for parents looking for online answers about their children’s education.
The site’s main appeal lies in its… Continue Reading
Moblyng launches mobile site and more MySpace geegaws for your phone
Moblyng, a mobile social media company, launched a new mobile entertainment site today, as well as a new feature for artists on MySpace to connect to fans on mobile phones. Moblyng translates Flash videos, play lists, and slide shows found on sites like MySpace or… Continue Reading
Language learning website Babbel nabs first round of funding
Babbel, a website that helps users learn French, Spanish, German, Italian, or English, announced it had received a round of funding from German VC funds Kizoo and VC Fonds Berlin. The company is not disclosing the amount of funding, saying only that it is “significant.” CNET… Continue Reading
PinchMedia and JumpTap partner up for iPhone apps ad network
A newly formed partnership between iPhone analytics firm Pinch Media and mobile search and ad company JumpTap may connect brand-name advertisers with iPhone application users.
The partnership, announced at MobileBeat, could be a formidable force in the tiny but growing world of iPhone application ads. Pinch… Continue Reading
Movie Set Inc. piles on $1.5 million more for total $5 million in Series A funding
Movie Set Inc. announced an additional $1.5 million from Vancouver-based British Columbia Discovery Funding, part of a total of $5 million in Series A financing. Charles Cook, manager of Discovery Capital Management Corp, will also be appointed to the board of directors at Movie Set… Continue Reading
Yahoo-owned Zimbra moves against Outlook with its own desktop email client
Yahoo’s communication software company Zimbra is making the Zimbra Desktop beta version 3 available for download today, continuing to push against Microsoft’s Outlook by offering to be your all-in-one email client.
I set up the open-source Zimbra Desktop on a laptop running Windows XP. The install… Continue Reading
Bango rolls out new version of its analytics suite
Mobile billing and metrics company Bango is announcing the third version of its mobile metrics suite today, which includes a redesign of its dashboard and sharpening its ability to track unique visitors.
Traditional desktop analytics can’t track unique mobile visitors accurately, because Javascript can’t be used… Continue Reading
Appssavvy makes it easier for advertisers to navigate the demographics of social networks
Appssavvy, a sales company that helps advertisers cull through the thousands of social network applications hitting the web to find the right match, is close to releasing a dashboard tool to make the process that much easier. The New York-based company, which we’ve covered before,… Continue Reading
Early iPhone App Store metrics: Free iPhone apps get better reviews than paid ones
Medialets, a startup focused solely on providing ads for applications running on the iPhone, is publishing some early metrics about Apple’s recently launched App Store. Some key findings:
Average Prices for Apps Are Falling
Tracking both the number of apps and their average price, the team found… Continue Reading